▲ 01 / THE IDEA
AI adoption has an invisible layer.
Most organisations focus on what’s visible: AI strategies, tools, pilots and roadmaps.
But what determines whether adoption succeeds often sits underneath.
How people think about AI.
What they understand.
What they fear.
What they believe is possible.
SUMMIT
WHAT YOU DO
Strategy · Pilots · Tools · Roadmaps
WHAT YOU THINK
Mindset · Understanding · Knowledge
BASE CAMP
WHAT YOU WANT
Fears · Assumptions · Ambitions · Drivers
▲ 02 / THE PUBLICATION
The Invisible Layer explores why AI adoption stalls despite investment in technology, strategy and transformation.
Grounded in organisational psychology, responsible innovation and research, it offers leaders a different place to start: the mindset underneath their AI ambitions.
WHITE PAPER / OCTOBER 2026
FIELD EDITION № 02
BY MAXIME LUBBERS & VINCENT MCLEESE
32 PAGES / APPROX. 25 MIN READ
▲ 03 / PERSPECTIVES
A different conversation about AI adoption.
UNTANGLE LAB × NLMTD
Together with nlmtd, Untangle Lab explores what organisations overlook when they focus on implementation before understanding the people behind it.
Read the perspective ↗
▲ 04 / AN INVITATION
A conversation worth having.
An intimate roundtable for the people responsible for making AI adoption work.
26 NOVEMBER 2026
THE NETHERLANDS
INVITATION ONLY
Together with nlmtd, we’re bringing together a small group of AI and transformation leaders to explore the invisible layer behind AI adoption.
Not another conversation about tools or roadmaps.
An opportunity to examine the real challenges inside our organisations, share perspectives with peers, and explore what responsible, lasting adoption requires.
01 / YOUR OWN PERSPECTIVE
Discover your individual AI Mindset profile before the session.
02 / THE COLLECTIVE PICTURE
Explore how different AI mindsets shape decisions and challenges across the group.
03 / PEER EXCHANGE
Bring a real organisational challenge and examine it with experienced AI leaders.
A deliberately small group.
Selected for the conversation, not the numbers.
Start a conversation ↗
▲ 05 / THE CONVERSATION CONTINUES
Ideas worth sharing.
Conversations worth continuing.
The Invisible Layer is an ongoing conversation about the human foundations of responsible AI adoption.
Through talks, publications and gatherings, we explore what it takes to move quickly and rightly.
01 / TALKS
TEDx Talk
An upcoming talk exploring the human side of AI adoption and the invisible foundations of meaningful change.
COMING SOON
02 / FUTURE GATHERINGS
Future Roundtables
Small, carefully curated conversations bringing together leaders navigating the challenges of AI adoption.
MORE TO FOLLOW
We believe responsible AI adoption should not come at the expense of progress.
The opportunity is to move quickly and rightly. To build the foundation that makes both possible.